Archive for April 2014
When Will They Ever Learn?
Yesterday morning, Jeremy Hobson of the NPR Program Here and Now was interviewing Cardiff Garcia of the Financial Times. The conversation was about drug company Pfizer trying to again acquire drug company AstraZeneca.
At the end of the interview, no doubt because Mr. Hobson was running out of time, he asked Mr. Garcia for a one word answer as to whether recent mergers in the drug industry represented a healthy or unhealthy environment for the companies.
Mr. Garcia gave Mr. Hobson exactly 78 words.
By telling an interviewee to answer a question in a single word, phrase or sentence, professional interviewers like to think they have total control over interviews and interviewees. But professional interviewees know how to play this game too. And often, they will talk just as long as they want until they themselves hear the cue music loud in their headphones, indicating that the host is experiencing a panic attack, trying to end the interview on time.
This tactic represents a kind of insincerity in the interviewing profession. Maybe interviewers assume they won’t get a one word answer. Maybe it’s a”wink wink, nod nod” kind of thing between the two. When I say one word, it means you need to wrap it up. We all know issues can be complicated and sometimes to protect their own credibility, a guest can’t or won’t try to boil down a request to answer an impossibly complex question into a one word answer.
But sometimes, when interviewers say, “one word”, interviewees do respond with “one word”. So, there is a consistency problem that might not completely set with some listeners. Interviewers probably sense somewhere that it is, to some extent, unfair to expect an nterviewee to boil something down to a single word. If an interviewee can do it, then they should. If an interviewer is asking them for a one word answer, it’s because they are out of time but want to put a bow on the point of the conversation. Or maybe it’s because they know the interviewee can be long winded and they don’t want to find themselves out of time. Besides, it certainly makes it more likely that an interviewee will be invited on other programs if they can show that they can summarize in a crunch.
But the interviewer can’t cram every second of the interview with questions and then leave the interviewee no time to answer the final question “lightning round” style.
It reminds me of a sign I used to see inside a lot of office cubes; “A lack of planning on your part does not constitute an emergency on my part”. That applies to interviewing too. Each side should to be aware of and sensitive to the needs and limitations of the other.
Playin’ Games
A report in the West Coast version of CBS This Morning spoke succinctly on LA Clippers owner Donald Sterling. Mr. Sterling is accused of making racist comments to his girlfriend, which she allegedly then released to the media. The content of that conversation isn’t the focus of this blogpost. The way the report shared a surprise to this viewer, is.
In the report, video from a paparazzo and his cameraman were shown tracking Mr. Sterling down to a restaurant and caught he and his fellow diner as they were leaving. His fellow diner, according to the report, was his wife.
It was such a quick and passing reference in the CBS This Morning story that you could’ve easily missed it. But faries don’t conceive, schedule, shoot, voice and edit news stories. Nothing gets in by accident.
And I’m sure it is well known that Mr. Sterling is married. But news reports over the last few days have heavily emphasized Mr. Sterling and his girlfriend in audio clips and photographs of them seated side by side at LA Clipper basketball games.
Perhaps it was just in the course of good journalism for CBS to reference another media source trying to get a quote from Mr. Sterling. Reporters do it all the time. But to show video of Mr. Sterling and his wife, in the wake of the last paragraph, telegraphs an entirely different message.
I’ve said before how media can be a dark art. Often, the work it does can be accused of being dual use, like a pharmaceutical plant that can also make chemical weapons. What can innocently seem like one can actually and deliberately be the other. To parahprase the old Clarol commercials, “Only the reporter knows for sure”.
It’s an example of how a news story and the reporters and outlets that do them can be as innocent as the driven snow, and at the same time, be true wizards of the dark side.
New Track: Jim Thompson Interview
A new track on SoundCloud “Jim Thompson Interview”:
Jim Thompson is an Oregon Republican who is running for House District 23. He talked with Don Merrill about why he thinks his district is ready for a Repubican, why he is not a proponent for marijuana and why, as a strong constitutional republican, he believes opponents to gay marriage have lost the fight and need to move on to other issues. *These interviews are part of a project to invite all 2014 candidates to share their views. A transcript of this interview will be posted shortly.
The Stutter Step
This is a quickie.
Kai Ryssdal is the host of Marketplace on American Public Media. He is interviewing Jack Lew, the Secretary of the Treasury and clearly channeling the American consumer, taxpayer & citizen. Mr. Lew is bullish on the economy. Kai Ryssdal is pushing him as to why it seems the economy is still dragging. Mr. Lew says people don’t forget quickly when they lose significant pieces of their lives like houses and jobs. Fair enough.
But Kai also challenged Mr. Lew when he said businesses are waiting to reinvest in the economy. Kai said we’ve been hearing for years that businesses need to reinvest but they aren’t. What’s it going to take?
And finally, he called Mr. Lew on how, whether or not the US gets “upset”, applies sanctions and finds the things Russia, China, Syria, North Korea, et al, does unacceptable – does it mean anything and does it help or hurt US credibility in the world when it seems to US actions seem to not matter. FYI, Mr. Ryssdal can be a clown sometimes, but he can also quickly turn to a viper.
Anyway, in response to those last two, I heard it. From Mr. Lew, the stutter. When an interviewee is unsettled by the answer or the question, they do tend to stutter. It may not mean they doubt what they’re saying. But it doesn’t imply a strong reply. And the culture tends to equate stuttering with lying. Remember “Stutter” from the R&B singer, Joe? Coincidentally, in the song, the girlfriend stutters even though it was her twin having the affair.
Stuttering is not necessarily a sign of lack of confidence either. Stuttering is sometimes popularly seen as a symptom of anxiety, but there is actually no direct correlation in that direction (though the inverse can be true, as social anxiety may actually develop in individuals as a result of their stuttering, manifesting at its peak if one has just stuttered in a situation or manner the stutterer believes especially unfortunate; as the spike in anxiety can be near-instantaneous, often becoming apparent in mid-syllable, a casual observer will tend to mistake the effect for the cause).
And Mr. Lew, maybe Russia isn’t bothered by US and European sanctions much because they are grabbing the territories and treasuries of former neighbors as a way to offset those sanctions. But, as Kai likes to say, … I digress.
Bottom line: Just because someone stutters in an interview or a conversation doesn’t necessarily mean they are hiding something.
Good job staying on Mr. Lew for some good answers, Mr. Ryssdal.
New Track: Garrett Rosenthal Interview
A new track on SoundCloud “Garrett Rosenthal Interview”:
Garrett Rosenthal is a Democrat running for House District seat 37. He talked with Don Merrill about how some of the revenue problems in timber counties might be related to taxpayer choice, why him being a policy wonk will serve his constituents and how his environmental experience can help the state navigate issues of endangered species, wetlands and natural resource protection. *These interviews are part of a project to invite all Oregon 2014 candidates to share their views. A transcript of this interview will be posted shortly.
We Were Delighted To Have You Here
This is a quickie.
I just watched the interview between CBS This Morning’s Charlie Rose, Nora O’Donnell, Gayle King and Senator Elizabeth Warren. And three things were clear;
1. Ms. Warren is a passionate speaker who uses anecdotes, examples, metaphors and deep detail when answering questions.
2. Each anchor wanted to get in at least a few questions with this passionate politician they each seemed to clearly admire.
3. Each anchors was watching the clock and knew they had cut her off eventually.
I’ve talked about this before. Sometimes, you get a guest that drones on but doesn’t have much to say. But sometimes, you get a guest like Elizabeth Warren who has a lot of compelling things to say. The problem is the host might not want to treat them the same but the studio clock does.
As a way to try to beat time, a host that admires a guest may ask their questions quickly in hopes of getting them answered quickly, knowing they are running out of time. But when you have multiple hosts and they all admire the guest and they’re all tussling to ask their own questions quickly, you get the kind of mini pile up I saw this morning.
Of course all three anchors are reporters, and so they know how the etiquette of the press pool transfers to the anchor desk. They were all professional to each other and the guest. But you could see them all trying to get their own questions answered before this amazing woman left the set.
At one point, Gayle King began a question in typical Gayle style – hand in the air plowing the road for the question rushing at the guest like a sirocco – and Nora bogarted her. At another, Charlie Rose, realizing the urgency among the hosts was running high, gently said “I just want to ask a question” as a way of surrendering to the interview God in hopes he would be smiled upon favorably with an answer from Ms. Warren. He was.
But then, there is Ms. Warren who answers each question with sincere, in-depth answers that burns seconds like oxygen in diving bell.
What are they all to do?
In the end, the floor director, via master control via the director via the master clock had the last word.
And Gayle said so …
“We were delighted to have had you here.” And they all meant it.
TIME!
New Track: Dennis Richardson Interview
A new track on SoundCloud “Dennis Richardson Interview”:
Dennis Richardson is a Republican lawmaker in the Oregon legislature who wants to be Oregon’s next Govenor. He talked with Don Merrill about why Cover Oregon needs to be scrapped, why trade with China is essential to Oregon’s economy and why a baseball analogy best applies to the current govenor. *These interviews are part of a project to invite all Oregon 2014 candidates to share their views. A transcript of this interview will be posted shortly.